Pat Belotti is an experienced M&A Integration Advisor and former VP of Corporate Development at Zendesk. She led Zendesk's Corporate Development Operations, overseeing sourcing, due diligence, and integration, and played a key role in the company's acquisition by a consortium of private equity firms in 2022. With over 20 years of experience, Pat has led integration efforts for more than 100 acquisitions, developing best practices for a variety of deals. She is also a frequent speaker at industry conferences on acquisition integration and go-to-market strategies.
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The go-to-market (GTM) integration strategy has a large impact on revenue generation and overall deal success. Integration can be very disruptive to the customers, but if done right, it can enhance the customer experience and acquisition results. In this 2 part episode of the M&A Science podcast, Pat Belotti, VP Corporate Development Integration at Zendesk, continues to discuss the evolution of M&A integration and delves into the intricacies of GTM integration and offers valuable insights on how to approach it.
M&A integration in tech has changed quite a bit over the last twenty years. Integration has evolved from integration volunteers, to large teams with detailed tracking, to dedicated teams and Agile approaches. In this episode of the M&A Science Podcast, Pat Belotti, VP of Corporate Development Integration at Zendesk, delves into the evolution of M&A integration.